keyword strategy report on MCM fashion company

 Founded in 1975, German Brand'Mode Creation Munich' (MCM),Its' range of products included luxury handbag collection and vintage briefcases, as well as its men's bag products and small leather goods.

Keywords to connect to MCM homepage could be MCM, MCM Leather, MCM Handbags, MCM goods, Backpacks, MCM backpacks, STARK BACKPACK, MCM men, MCM  Women, South Korean leather goods,but this not suit for people not know the brand.

Google Keywords

Try  to search the bagd & packs category, top five keyword ideas were handbags(60,500), Backpacks(22,200), luxury handbags(480);leather good (880) leather accesspries (210). But the price changed depend on specific words, Follow shows:

the leather handbags designer (£3.05) more higher than handbags(£0.45)

There are three main compertitors ( From the google trend),

Louis Vuitton - Retail Coach, Inc. - Company Michael Kors - Designer
This keywords report will continue in the future.

Web 2.0 and User-Generated Content

Nowadays, we have change to use the HTML5 to instead of the Web 2.0. Web 2.0 was focused on the ability for people to collaborate and share information online. under the Web 2.0, User-generated content (UGC) covers a range of media content available in a range of modern communications technologies. 

UGC is used for a wide range of applications, including problem processing, news, gossip and research and reflects the expansion of media production through new technologies that are accessible and affordable to the general public.and most digital media technology include, such as digital video, blogging, pod-casting, forums, review-sites, social networking, and mobile phone photography.

There are some Popular UGC Websites 

Flickr

instagram

YouTube

Check your email something useful for you

Everyday, you may get a lot email from the sale companies or fresh news. but most of you never to open it as this not design or suitable for you. sometime I just find some useful for me.

The email from the flyingblue, in this email them just let you know how you can get the beneft from the menbership as I have joined the KlM menbership programme a few month ago, and point out in this eamil they want to remenber you have reward miles which can you get discount on next flight which will give you a lot advantage to compare with a other airlines.

In this email they just show you how can get more miles for you next flight and also give you and they just put a 8000 extra awards miles on my next flights with them.  the part offer show blew:  

 The more Miles you earn, the closer you are to receiving your award ticket. So to help you on your way, we've put together an exceptional offer just for you. From 01/12/2013 to 31/03/2014 earn up to 8000 extra Award Miles on your flights with AIR FRANCE or KLM. Click here and register before 27/11/2013 to take advantage of this offer.

when you click the offter, you will turn to register page:
link: http://www.flyingbluebonus.com/Site/visuLog/?codeLangue=UK&IdVague=69

Also I put a video about the Email Newsletter, which will give you  some point about your email

Get reports from Google Analytics

 When you create Google Analytics custom reports, If you have a google account and also you need to sign in to the Google Analytics account , you can click the “Get Report” links in each section below for each of the reports.

Under this blog, I have list some reports link to easy way to find out  sources for publishers, bloggers and content marketers

Custom analytics reports

1. This report show when are people viewing your content

Download time of day report


2. This  report show Which keywords are bringing visitors to your articles

 Download non-branded keyword report

Next for a real-time dashboards

1, This will show you a content marketing dashboards

 Download content marketing dashboard


2, This will show you a realtime overview dashboard

Download overview dashboard

For the more information about reports and dashboards:

My Top 5 Most Used Custom Reports in Google Analytics  by Grey Habermann

Google Analytics--setting step by step

Big data

From the Hans Rosling presentation, which will you have never seen data show in this way,that was a data developing world. And ponit out the global trends in health and econonics come to vivid life.

The data link to global health and the economy,The animations transform development statistics into moving bubbles and flowing curves that make global trends clear, intuitive and even playful.

That this video I watch, to be continue...

Digital Marketing workshop

Hello, I'm blogging........